LeadHub CRM Update: More Features, Simplified Pricing & Smarter AI

At Improve & Grow, our goal with LeadHub CRM has always been simple: help service-based businesses capture more leads, respond faster, and convert more opportunities—without juggling disconnected tools.

Today, we’re excited to announce a major update to LeadHub CRM that reflects that commitment. This update includes expanded access to key features, new AI-powered capabilities, improved user experience, and reduced plan pricing for many customers. Just as importantly, these changes simplify our plans and strengthen the platform our clients already rely on every day.

Whether you’re on Starter, Core, Standard or Pro, this update is focused on simplifying plans, increasing value, and continuing to improve the LeadHub platform you already use.

Our Vision for LeadHub CRM

LeadHub CRM is an AI-enabled CRM designed to help service-based businesses capture, respond to, and convert more leads—without juggling multiple disconnected tools.

Built on the HighLevel platform, LeadHub brings together lead capture, communication, follow-up, scheduling, reputation management, and revenue tools into one unified system. AI-powered features—such as call transcripts, conversation summaries, AI-assisted content creation, workflow building, and voice agents—help reduce manual work while ensuring every lead and conversation is handled consistently.

In short, LeadHub helps your team stay organized, responsive, and focused on the work that actually drives revenue.

Simplified Plans and Expanded Value

As part of this update, we’ve simplified our plan structure and expanded access to features across plans—without taking anything away from existing users.

Standard Users Upgraded to Pro — Expanded Features at a Lower Price

As part of this update, we’ve made a significant improvement to the LeadHub Pro plan—and extended that value directly to our existing customers.

What’s changing:

• The LeadHub Pro plan price is being reduced from $500 to $300/month, effective January 1, 2026
• Voice & Conversation AI Agents are now included in the Pro plan
• All clients previously on the LeadHub Standard plan have been upgraded to the Pro plan at no additional cost

This means Standard plan users now have immediate access to additional Pro-level features, including:

• Social Media Management
• Proposals, Invoices & Payments Management
• Voice & Conversation AI Agents

There is no price increase, no action required, and your existing data, workflows, and settings remain unchanged.

To simplify our plans moving forward and deliver more value through a clearer structure, the Standard plan is no longer offered as a standalone option.

For teams looking to centralize marketing, sales, billing, and AI-assisted call handling, the updated Pro plan represents a meaningful increase in capability—at a significantly lower price point.

Starter Plan — Now $75/month (Effective January 1, 2026)

The Starter plan price is being reduced from $100/month to $75/month, representing a significant increase in value.

Starter continues to provide a strong foundation, including:

• Lead Capture & Management
• Review Management
• Business Listing Management
• Unified Communication Management
• Appointment Management

When compared to the combined cost of tools like CallRail, Birdeye, and Yext, Starter delivers powerful functionality at a fraction of the price.

Current Starter clients will automatically receive the new lower price beginning January 1, 2026.

Core Plan — Same Price, New Automation Features

The Core plan remains $150/month, but now includes expanded automation capabilities.

Core includes everything in Starter, plus:

• Sales Pipeline Management
• Email & SMS Campaign Management
• Automated Workflow Management (newly included)

One of the most meaningful additions to the Core plan is Automated Workflow Management, which helps reduce manual follow-up and improve consistency across your sales and communication processes.

LeadHub Tracker Access (Legacy Plan)

A small number of clients use LeadHub primarily for lead tracking.

• These clients will continue to have access to Lead Capture & Management at the current $25/month price
• This access remains unchanged and is not affected by the plan updates above

Note: With the Starter plan now priced at $75/month, some Tracker users may find it a more approachable way to access additional communication, reputation, and scheduling tools when the timing is right.

How LeadHub Uses AI

LeadHub CRM is built with practical, built-in AI features designed to help teams work more efficiently and stay responsive as lead volume grows.

Across the platform, AI is used to:

• Generate call transcripts and conversation summaries
• Assist with review response creation
• Support email, SMS, and social media content development
• Help build workflows and automations more quickly
• Power voice and conversation agents for lead handling and routing
  

These AI-enabled tools are designed to save time, reduce manual work, and make it easier to follow up consistently—giving you more leverage from the systems you already use. As part of this update, we’ve made these capabilities more accessible across our plans.

Ongoing Improvements and What’s Next

In addition to new features and pricing updates, we’ve also rolled out general cosmetic and user interface improvements to make LeadHub easier and more intuitive to use.

This update represents a significant step forward, but it’s not the end. Our goal is to continue improving LeadHub in ways that make your day-to-day work easier, more consistent, and more predictable.

Thank you for trusting LeadHub CRM. We’re excited about what’s ahead and look forward to continuing to build a platform that supports your growth.

If you have questions or feedback, our team is always happy to hear from you.